Wednesday, October 29, 2008

SGFA Mission Statement

SGFA- MISSION STATEMENT

Reason for which the SGFA has come into existence:
OUR OBJECTIVE is to provide local area shoreline residents who are living a Gluten Free lifestyle and/or are caregivers for those living Gluten Free with a central resource and supportive network; one that is rich with resources and opportunities to exchange information and collectively influence positive change in our communities, in order to lead a healthier and happier way of life.

Products & Services:
The SGFA will primarily focus on networking opportunities via monthly meetings and special events to offer the following services:
  • Cooking demonstrations & recipe exchanges
  • Product education & food tasting’s
  • Guest Speakers: dietitians, nutritionists, doctors
  • Bulk Product Purchasing through the local Food Works in Old Saybrook, CT
  • Information Exchange: Up-to-date information, medical news, recommended reading, Websites, etc.
  • Restaurant Reviews and Travel information

Members/Affiliates:
Any/all individuals at all levels of experience who wish to learn more about Celiac or Gluten Intolerance or those who are already practicing or supporting a Gluten Free lifestyle; Celiac, Gluten-Intolerant, Autism and/or other Auto Immune Gluten sensitive diets, Caregivers and retailers w/in our community; all are welcome to join the SGFA.

Markets:
Our primary geographic focus is along the CT Shoreline from New Haven to Mystic with a concentrated focus in the Old Saybrook/Essex/Westbrook communities.

Technology:
We will utilize the Internet to communicate contemporary information about the SGFA including meetings, hot topics, recipes, links to other websites and blogs for our members to stay up to date on the most current information.

Concern for Survival, growth & profitability:
We are committed to our objectives and will look to our members to make the same commitments for sustainability and growth. Our current marketing efforts have capitalized on local area newspaper articles and flyers posted at supporting retailers. In the near future, we’ll also utilize our Website to reach out to a larger community and solicit retailer advertisement and Corporate Sponsorship.

Philosophy:
Our Philosophy is simple; we endeavor to provide a supportive forum in which to share up–to-date information and available resources in a positive atmosphere. Our goal is to keep it light, make it enjoyable, have fun, and live healthy.

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